Meet the head coach and Atlantic Seaboard tri coach – STeve Attwell


STeve’s passion for all things triathlon was sparked while working in the UK as a product specialist for Nike, overseeing group training across London for Nike’s popular annual 10km ‘Run London’ events. After competing in a number of triathlon, duathlon and cycling events in England, with two London marathons under his belt, he decided to move to sunnier climes and pursue his love for the sport in Cape Town.

STeve represented the South African Duathlon team in France 2013. He has also competed at the World Triathlon Champs in Switzerland (2007) and Germany (2008), and is an annual Western Province representative at both SA duathlon and triathlon champs. This year he completed his second Ironman.

In addition to be a TSA accredited Level 2 Triathlon coach and a certified IRONMAN coach, STeve is also Chairman of the ATC Multisport, a multisport club he set up with a fellow triathlete in 2006, which is now South Africa’s largest club with an impressive 850 members. ATC prides itself on attracting new and beginner athletes to the sport, whilst at the same time having some of South Africa’s top multisport athletes as members.  Click here for further information

Realising that triathlon can be an intimidating sport for beginners, Steve set up ‘Embark’ in 2010, specifically to coach and mentor beginner athletes and give them the confidence to become triathletes.

You can follow steve on twitter on @atlanticsteve

Meet the Atlantic Seaboard running coach – Garth Dorman

I live by the motto: “Dont let your head tell you that you cant do this. You can and you will and I promise I will get you there”.

I have been with Embark for a few years first as an athlete and now as a coach and run the very successful Atlantic Seaboard\City Bowl Half Marathon and Full Marathon training programs throughout  the year.I have had success with nearly all of my athletes that stick with the basics of the program and attend most of our training sessions,be it starting to run or running personal bests times. With my Level 1 ASA certification, I concentrate on each person to make sure that the group training we present is suitable to bring the best results according to that persons individual needs. I want running to fit into your current life in a comfortable and fulfilling fashion and I look forward to being part of your running journey.

Live for your run.

Meet the Atlantic Seaboard beginners tri coach – Fritha Jooste

  Fritha Jooste is a qualified foundation phase teacher with a diploma in coaching science. She has many  years of coaching and teaching experience, teaching children and adult learn-to-swim; developing young, up and coming swimmers and helping current swimmers improve their stroke to become more efficient in the water.     Fritha has always been involved in the open water swimming scene, and has compleed the Robben Island swim twice, along with many other open water oceans swims, a couple of sprint and olympic distance triathlons, a Torpedo Swim Run and the IRONMAN 70.3 Durban last year. She now takes the reigns as the beginner coach for the Atlantic Seaboard, with a strong approach towards the swimming.  Fritha says, “I am excited to be a part of the Embark coaching team as well as training for the IRONMAN 70.3 Durban again this year!”

Meet the Northern Suburbs tri coach –Hendrik de Villiers

Hendrik is extremely passionate about sport and education, both tools that he believes can change the world for the better. He was a professional triathlete for 10 years until 2012, when he took a clean break to carve out a career as a financial planner and working in corporate.   After six years he is now in a position to put financial planning on the back-burner and shift his focus back into his passion and love for the sport. His triathlon career speaks for itself, but before that he was a 3-time World Biathle Champion. Hendrik represented South Africa on the global stage, starting off as a 4 time series winner of the 5FM/BSG/Energade sprint series, a 5 time national and African Champion, 2006 London Triathlon Champion, 2006 Commonwealth Games 10th place finisher and 2008 Olympic Games team member. He was also the first ever South African to win a World Cup, back in 2007. He has focused on coaching a few Elite and top Age-group champions in the past, including Brad Weiss in his early days and a couple foreigners. Now, having worked in corporate, adding a waistline number or 3 and moving into the prime of his life with three kids being 9, 7 and 7, he understands better what general life is about and is more than ready to give back and make a positive change in the broader triathlon community, as well as his own lifestyle. His training approach is old school, no muss no fuss, yet holistic and getting the balance right.  Keep it simple and get the basics right, which gets you to 95% of your maximum, before you add in more advanced training techniques.What you see is what you get and it’s very easy to know exactly where you stand with your coach, and he appreciates the same in return. He has a TSA (Triathlon South Africa) coaching certificate and a SSA (Swimming South Africa) Learn To Swim certificate and is highly skilled in stroke correction and technique improvement. Keep the fun and passion high and the motivation will look after itself. Lastly train smart…does not exclude training hard!

Meet the Northern Suburbs running coach – Janelle Boddy

It’s You vs You. Do today what others won’t, so tomorrow you can do what others can’t.   Janelle is a NAASFP Certified Marathon Running Coach residing and teaching in the Northern Suburb of Durbanville. (Group, Individual, Student and Online)   While as a Running Coach I love to share my passion for running and being healthy, I am also driven by the reward of seeing my clients succeed! We are born to run, and the science lies in teaching our bodies to perform these movements naturally while enhancing our genetic potential, injury free. Our Group training is not only about safety in numbers, it is the amazing energy of camaraderie and sharing in each other’s success! I cater for Beginner and Intermediate level, as well as developing and enhancing skills for the more competitive athlete. Your training has got to work for you, it is key that we find ways to maximize your time and achieve the desired results! It’s my job to make you run, it’s your to do it!   Lace up and don’t look back, you not going that way

Meet the Southern Suburbs tri coach – Kyle Lotz

Kyle was born and raised in East London. He has always been a sporty person, loving both participating in and watching sport. He has represented his province in swimming and has a passion for being fit and active. Kyle works full time as a Business Analyst for an international software company and enjoys both mental and physical challenges. He is also passionate about photography and enjoys being around and spending quality time with his friends and family. In 2016 Kyle found himself in a bit of a rut… unhappy, overweight and unfit. He knew he had to make a change and decided to enter something that really scared him. He chose to enter Ironman 70.3 South Africa in East London. This was the best decision he ever made! He lost 25kgs and has never regretted his decision. Achieving his goal to complete his first Ironman 70.3, has fueled his passion for the sport and to help others achieve what they might believe is near impossible. Since then, Kyle has completed 4 Ironman 70.3 events, the Coronation Double Century, multiple sprint and olympic distance triathlons and completed the Full Ironman in Port Elizabeth in 2018, where he managed the best swimming time out of the Embark group. Kyle endeavors to help others achieve their goals within the Southern suburbs group and plans on working on his own goals, which are to improve his speed at events and tackle some new events. You can follow Kyle on Instagram on @ktlotz & @life_of_Lotz

Meet the Blouberg tri coach – Nicol Muller


Nicol has been a keen road runner from the age of 10, inspired by her father, she had a passion for fitness from an early age. Of course naturally the feel good effect from being fit evolved the desire to be healthy. Living a fit and healthy lifestyle has always been one of her top priorities.


She was introduced to triathlon by supporting her father in PE doing the IRONMAN South Africa. The bug bit and in 2014 she took part in her first triathlon. Since then, Nicol has not only participated, but also mentored and helped many more inspired people to get active and get into triathlon training. Nicol is a personal trainer and coach, and is a very active member in her local triathlon club, Club MSM in Blouberg.


Pushing the boundaries and believing you can achieve whatever you set your mind to, are two key elements in my own training and the training of others.

Meet the Jozi coach – Tracey Riley

Tracey Riley is a qualified personal trainer and competitive swimming coach. She has always had a passion for sports and the outdoors and has competed in several sporting disciplines from canoeing to mountain biking. Always up for a challenge and keen to push herself both mentally and physically Tracey discovered triathlon 6 years ago and has never looked back. She has personally competed across various triathlon distances from Olympic to full and has successfully coached many beginner triathletes to their first and subsequent triathlons.

Tracey was selected to participate in the prestigious TriEqual programme this year and used the opportunity to grow as both an athlete and a coach.

Tracey believes that coaching is taking an athlete where they can’t take themselves and with her wealth of knowledge and experience she will get you there!

Meet the PERSONAL PROGRAM coach – Michael Redington


Mike began his triathlon journey back in 2008 having been a competitive runner since the age of ten. He  had always owned a bike and swam a bit. He eventually put all 3 together in 2008 and did Jailbreak as his first race. He did a few Xterras thereafter and in 2012 did his first Ironman 70.3 in East London. He was hooked and his competitive streak started to kick in. This culminated as he competed in the Ironman 70.3 World Champs in 2014 and in the Ironman World Champs in 2015. He has always trained with structure and feels this is a critical component of achieving an athletes set goals. He has  very strong strategic and tactical skills and is keen to share these with athletes looking to gain an edge over their competitors. He has also learnt that triathlon is as much mental as it is physical and knows that his experience in this sphere will be beneficial to athletes of all levels.


He has raced on 4 continents and has a wealth of knowledge on how best to choose, plan and execute a race abroad or in unfamiliar surroundings. He is a great motivator and likes to understand what makes different athletes tick and how to get the best out of them.



        • Ironman World Championships Kona 2015
        • Ironman 70.3 World Championships Mont-Tremblant 2014
        • PB: Ironman: 9:22 (Melbourne 2014)
        • PB: 70.3: 4:28 (Durban 2015)